EE vs Talkroute
Two telecom & mobile affiliate programs, compared side by side on what a referral is worth, how each pays, the cookie window, and how to get approved. Every figure is verified to its source.
Closely matched on modelled value
EE and Talkroute are closely matched, modelled at ~$93 and ~$100 per paid referral (both pay per conversion). The better pick comes down to which fits your audience and content.
| Program | ||
|---|---|---|
| Value / referral | $93 modelled | $100 modelled |
| Payout shape | One-time Up to £70 for each connected sale of EE mobile and broadband, with no commission on upgrades; cashback sites are paid on connection and may be on different rates. | One-time Paid through Impact under the brand's own affiliate program terms. |
| Commission | Up to £70 per connected sale Verified | $100 per referral Verified |
| Cookie window | Not posted | 90-day cookie |
| Network | Awin | Impact |
| Requirements to join | Anyone with their own website or social media profile can join through Awin from EE's partnership page; applicants are validated. No brand bidding on EE terms, and the affiliate's own branding must stay visible. | Free to join Impact's marketplace, then apply to this brand's campaign. Brand approval required. Requires a legitimate promotional property (site, social, or app). |
| Verified | Oct 24, 2026 · 1 source | Oct 25, 2026 · 2 sources |
| Apply |
Value per referral is a modelled estimate reasoned from each program's published terms, not a guaranteed payout. A recurring cut and a one-time bounty are different kinds of money, so the payout shape is shown for each. How we verify & model value.
More Telecom & mobile comparisons
Frequently asked
- Is EE or Talkroute the better affiliate program?
- They are closely matched: ~$93 (EE) and ~$100 (Talkroute) modelled per referral, both pay per conversion. Pick by audience fit rather than payout alone.
- How much does the EE affiliate program pay compared to Talkroute?
- EE pays up to £70 per connected sale. It has no published cookie window and is modelled at ~$93 per paid referral. Talkroute pays $100 per referral. It has a 90-day cookie and is modelled at ~$100 per paid referral. Both figures are modelled comparison aids reasoned from published terms, not guaranteed earnings.
- Which has the longer cookie window, EE or Talkroute?
- Talkroute has a 90-day cookie window, while EE does not publish a fixed cookie window (it is set per advertiser inside its network).
Terms for both programs verified against their own sources. How we verify