How much does the Lidl Germany affiliate program pay?

Lidl Germany pays up to 5% per online order, up to 4% per trip, EUR 7 per Lidl Connect contract. Up to 5% commission on every confirmed order in the Lidl online shop, up to 4% on every trip booked, and EUR 7 for every Lidl Connect mobile contract signed, through the Lidl partner program on Awin. We model that at about $8 per paid referral.

What affiliate network is Lidl Germany on?

The Lidl Germany affiliate program runs on Awin. You join by signing up to the network, then applying to the Lidl Germany program inside it.

How does the Lidl Germany commission compare with other e-commerce & retail affiliate programs?

The Lidl Germany commission combines a percentage and a flat amount, so it is not ranked against either. Of the 295 e-commerce & retail programs we verified on their own page that pay a percentage, the median is 6.4%, and half pay between 3.8% and 12%. Its terms state no recurring commission; 9% of the verified e-commerce & retail programs pay one that recurs.

How do I join the Lidl Germany affiliate program?

Apply through www.lidl.de. Sign up to the Lidl partner program through Awin from Lidl's partner page (linked) and wait for approval; product data comes as a CSV feed. The shop serves customers in Germany.

Lidl Germany affiliate program

E-commerce & retail program on Awin · lidl.de

The Lidl Germany affiliate program pays up to 5% per online order, up to 4% per trip, EUR 7 per Lidl Connect contract on Awin.

Lidl's German online shop, with the partner program for publishers who promote it.

Join the Lidl Germany program

Modelled value / paid referral

Terms verified October 24, 2026 against 1 source.How we verify

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Program terms

Network: Awin
Commission: Up to 5% per online order, up to 4% per trip, EUR 7 per Lidl Connect contract
Cookie window: Not publicly posted
How you earn: Up to 5% commission on every confirmed order in the Lidl online shop, up to 4% on every trip booked, and EUR 7 for every Lidl Connect mobile contract signed, through the Lidl partner program on Awin.
Category: E-commerce & retail
Requirements to join: Sign up to the Lidl partner program through Awin from Lidl's partner page (linked) and wait for approval; product data comes as a CSV feed. The shop serves customers in Germany.

~$8 per paid referral: a reasoned blended value of one paid referral (published terms: Up to 5% per online order, up to 4% per trip, EUR 7 per Lidl Connect contract; Not publicly posted cookie). A conservative model, not a guaranteed payout.

How the terms compare

Against the 330 e-commerce & retail programs whose terms we verified on their own page.

Commission: The Lidl Germany commission combines a percentage and a flat amount, so it is not ranked against either. Of the 295 e-commerce & retail programs we verified on their own page that pay a percentage, the median is 6.4%, and half pay between 3.8% and 12%.
Cookie window: Lidl Germany does not publish a cookie window. 70% of the verified e-commerce & retail programs do, and their median is 30 days.
RecurringOne-time: Its terms state no recurring commission; 9% of the verified e-commerce & retail programs pay one that recurs.

Medians, flat bounties and cookie windows for every industry: affiliate commission rates by industry.

How to join & get approved

Start at www.lidl.de/c/das-lidl-partnerprogramm/s10005552

1) Go to ui.awin.com/publisher-signup/en/awin. 2) Complete the multi-step form with your promotional URLs and how you promote. 3) Pay the $1 verification fee (refunded in your first payout). 4) After approval, sign the network Terms/DPA, then use Advertisers > Join Programme to apply to individual brands.

This is the general publisher-signup path for Awin. Once approved, search Lidl Germany in the network and apply to its program. See all networks.

Lidl Germany affiliate program: common questions

How much does the Lidl Germany affiliate program pay?: Lidl Germany pays up to 5% per online order, up to 4% per trip, EUR 7 per Lidl Connect contract. Up to 5% commission on every confirmed order in the Lidl online shop, up to 4% on every trip booked, and EUR 7 for every Lidl Connect mobile contract signed, through the Lidl partner program on Awin. We model that at about $8 per paid referral.
What affiliate network is Lidl Germany on?: The Lidl Germany affiliate program runs on Awin. You join by signing up to the network, then applying to the Lidl Germany program inside it.
How does the Lidl Germany commission compare with other e-commerce & retail affiliate programs?: The Lidl Germany commission combines a percentage and a flat amount, so it is not ranked against either. Of the 295 e-commerce & retail programs we verified on their own page that pay a percentage, the median is 6.4%, and half pay between 3.8% and 12%. Its terms state no recurring commission; 9% of the verified e-commerce & retail programs pay one that recurs.
How do I join the Lidl Germany affiliate program?: Apply through www.lidl.de. Sign up to the Lidl partner program through Awin from Lidl's partner page (linked) and wait for approval; product data comes as a CSV feed. The shop serves customers in Germany.

Sources

The terms above were verified on October 24, 2026 against these pages. Published rate. How we verify & model value.

[1]www.lidl.de/c/das-lidl-partnerprogramm/s10005552

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