What are the best car rental affiliate programs?

Ranked by what one paid referral is worth, the top car rental affiliate programs right now are led by VIP Cars Global, Zipcar, Carla Car Rental, Turo, Discover Cars. All 20 car rental companies and car hire comparison sites we track are compared here with their commission, cookie window and network.

How much do car rental affiliate programs pay?

Across the 20 car rental companies and car hire comparison sites here, the modelled value of one paid referral runs from $3 to $64, and the middle program is worth about $12. The highest-value program here, VIP Cars Global, is modelled at about $64 per paid referral. Each program shows its published commission, how it pays (per sale, per lead, or recurring) and its cookie window, so you can pick by real payout rather than a headline rate.

Are car rental affiliate programs free to join?

Almost all are free to join, either through an affiliate network (join once, then apply to the brand) or an in-house program you apply to directly. Each listing shows the exact requirements and the network it runs on.

Ranked

Best Car Rental affiliate programs

The highest-value car rental companies and car hire comparison sites to promote, ranked by what one paid referral is actually worth. Compare commission, cookie window, network and how each pays, then open any program for its full terms and the exact steps to get approved.

20programs

$64top value / referral

103more niches

Of the 20 car rental companies and car hire comparison sites we track, 4 are verified against the program's own terms. Payouts run from a share of each sale to fixed bounties up to $64 per referral, led by VIP Cars Global.

Top 20 car rental programs by value per referral

Ranked from verified terms. Click Apply to go to the program's signup, or open its full terms.

1
VIP Cars Global
CJ·up to 75% per sale·cookie not posted
$64
Apply
2
Zipcar
CJ·£40 per lead·cookie not posted
$40
Apply
3
Carla Car Rental
CJ·25% per sale·cookie not posted
$30
Apply
4
Turo
Impact·$25 per new customer·30-day cookie
$25
Apply
5
Discover Cars
In-house·70% of car-rental profit + 30% of Full Coverage revenue (avg ~$20/booking)·365-day cookie
$20
Apply
6
Holiday Autos
CJ·5% per sale·cookie not posted
$20
Apply
7
EconomyBookings
Travelpayouts·60% revenue share (via Travelpayouts)·30-day cookie
$18
Apply
8
Auto Europe
In-house·Set per-advertiser (in-house program): "high commissions on all complete bookings"·cookie not posted
$12
Apply
9
GetRentacar.com
Travelpayouts·6% per booking·cookie not posted
$12
Apply
10
Localrent
Travelpayouts·50% revenue share (via Travelpayouts)·cookie not posted
$12
Apply
11
QEEQ
In-house / Travelpayouts·8% per booking (plus per-membership bonus)·30-day cookie
$12
Apply
12
Sunny Cars
Awin·8% per sale·30-day cookie
$12
Apply
13
Rentalcars.com (Booking.com Car Rentals)
Awin·Up to 6% CPS on completed car-rental bookings·30-day cookie
$10
Apply
14
AirportRentalCars.com
CJ·5% per sale·cookie not posted
$6
Apply
15
Hertz Corporate - Europe
CJ·5% per sale·cookie not posted
$6
Apply
16
Surprice & Caradise Car Rentals
CJ·7% per sale·cookie not posted
$6
Apply
17
Budget Rent a Car
In-house·4% per sale·cookie not posted
$5
Apply
18
Centauro Rent a Car EU
CJ·3% per sale·cookie not posted
$4
Apply
19
Hertz
CJ·3% per sale·cookie not posted
$4
Apply
20
Mex Rent a Car
CJ·4% per sale·cookie not posted
$3
Apply

Search and compare all car rental programs in the directory →

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Frequently asked

What are the best car rental affiliate programs?: Ranked by what one paid referral is worth, the top car rental affiliate programs right now are led by VIP Cars Global, Zipcar, Carla Car Rental, Turo, Discover Cars. All 20 car rental companies and car hire comparison sites we track are compared here with their commission, cookie window and network.
How much do car rental affiliate programs pay?: Across the 20 car rental companies and car hire comparison sites here, the modelled value of one paid referral runs from $3 to $64, and the middle program is worth about $12. The highest-value program here, VIP Cars Global, is modelled at about $64 per paid referral. Each program shows its published commission, how it pays (per sale, per lead, or recurring) and its cookie window, so you can pick by real payout rather than a headline rate.
Are car rental affiliate programs free to join?: Almost all are free to join, either through an affiliate network (join once, then apply to the brand) or an in-house program you apply to directly. Each listing shows the exact requirements and the network it runs on.